More and more customers no longer type a query and work through ten links, because they ask ChatGPT or read the answer Google now assembles above the results, and that answer is built partly from whatever an assistant manages to read on your site. Every site I build, from the Simple website package at 2 900 zł to the Business site at 5 200 zł, is prepared so that reading it takes no guesswork: content in the page code itself, open access for AI crawlers and prices written out as text. Below I explain what that means in practice and what this work does not promise.
The customer asks AI before reaching your site
A search box is no longer the only place where the hunt for a supplier begins. Before anyone clicks the first link, they often have a finished answer in front of them, and your business is either in that answer or it is not.
Someone looking for a photographer, a mechanic or an accountant increasingly describes their situation to ChatGPT or Perplexity and asks for a suggestion, rather than opening ten results one by one. The same thing happens inside Google, where a ready answer appears above the results and the AI mode lets the conversation continue without leaving the search engine.
That answer does not come out of nowhere: the assistant visits websites, reads their content and turns it into a sentence about your offer. It reads by machine, so what counts is not how the site looks but what can be lifted from it as text: what you do, where you work, what it costs and how to get in touch.
When that content cannot be read, because it appears only after scripts run or the whole price list is an image, the assistant has less to quote or nothing at all and builds its answer from other sites. Your business is not rejected at that point, it simply never enters the conversation in which the customer makes up their mind.
What a site readable by AI actually means
Visibility in AI sounds like a service you buy, while in practice it is a set of arrangements a site either has or does not. Below they are listed one by one, together with what each of them is for, and all of them are included in the package price.
agentic browsing, a full pass 3/3, PageSpeed Insights (Lighthouse 13.4.1), patrykmoga.dev measured 1 Sep 2026
See the report Performance and guarantee terms WordPress or a custom-built site
This is the foundation, not a promise of a recommendation
A readable site gives an assistant access to your offer, and that is where my part ends. I do not sell a place in a ChatGPT answer and cannot promise one, because the content of that answer is decided by the model rather than by the owner of the site. I also say plainly that the llms.txt file on its own has no proven effect on who assistants quote, so I do not sell it as a pass into AI.
Recommendations come first of all from what other people say about your business: from reviews, from your Google Business Profile, from industry directories and from forum threads, because an assistant reaches for the same sources as a person looking for reassurance. For a local business the biggest difference usually comes from a Google Business Profile with reviews, exactly as it does in ordinary search results. In the Business site package I set it up and configure it together with the site, within the price.
In all of this your site has one concrete job: once an assistant does look at it, it should find current prices, the scope of your services and contact details written so they can be quoted without a mistake. Whether it looks is out of my hands, but what it finds when it does is entirely in them. I already have a first proof: ChatGPT named the Kocham Fotografować site as one of four recommended photographers when someone asked for a Polish wedding photographer for Tuscany, with no campaign and no subscription behind it.
I do not sell this separately, because I always do it
Everything described above is included in the price of every package and is neither a separate service nor a subscription: the Simple website package costs 2 900 zł and takes 7 business days, the Business site costs 5 200 zł and takes 14, at the introductory prices for contracts signed by 31 October 2026. This is how I build every site I hand over, whichever package it is, and in the Business site package each page, up to six, gets its own title and description for one service. Add-ons have fixed prices in the price list.
list price: 3 500 zł 2 900 zł final price
A landing page: one page with one job, turning a visitor into an inquiry.
Delivery 7 business days
Recommended for most businesses
list price: 6 500 zł 5 200 zł final price
Your company's complete website: offer, work, about and contact.
Delivery 14 business days
The first conversation and the vision of your site cost nothing: the first money appears only once you approve that vision.
Send an inquiryIntroductory prices apply to contracts signed by 31 October 2026, after which the list prices return. All amounts are final: I operate under the Polish VAT exemption, so no tax is added on top of the prices shown.
Questions about visibility in AI
It means an assistant that arrives can read the whole thing with nothing in its way: the content is in the page code itself, crawlers are let in, prices are written out as text, and the company details are described in a form a machine reads without guessing. That is the groundwork for your business to appear in such an answer on the strength of its own site, but it is not the same as a promise that it will.
No, and nobody can honestly guarantee it, because the content of the answer is decided by the model rather than by the owner of the site. I do what I can influence: the site is readable, the prices and the scope of services are open, and the contact details match everywhere. Recommendations are driven mostly by what other people say about you, which means reviews, a Google Business Profile and a presence in industry directories.
Those labels are sold today for anything from ordinary technical housekeeping to a monthly retainer. Here it is the former and I run no campaigns: preparing a site for AI assistants happens once, during the build, within the package price. If someone promises you a place in ChatGPT answers for a recurring fee, ask for the evidence, because that place is not something anyone buys.
No, I build sites from scratch. AI readability is part of every package of mine, so a new site has it from day one, at no extra cost.
Partly yes, and it is better to know that before you decide. The same companies that answer your customers' questions also collect content in order to train their models, and separating one from the other is incomplete today. On the other hand, the copy on a business website is public anyway, and closing the door to crawlers closes it for the answers your customer is searching in as well. By default I let them all in, but the decision is yours: if you would rather keep part of the content out of reach, say so at the start, because those settings are mine to apply at launch.
An inquiry through the form below commits you to nothing: you can write just for the price and the delivery time. I reply within 2 business days, with the amount from the price list and a deadline counted from the complete materials, and add-ons have fixed prices in the price list.
Talking to me costs nothing
I reply within 2 business days, with a price from the price list and a delivery date. If you don't know yet what kind of site you need, just tell me what your business does and we'll pick the package together.
or directly: kontakt@patrykmoga.dev